TORONTO, ON and NEW YORK, NY (Apr. 19, 2016) - Work Market, the leading provider of on-demand labor management software for enterprises, today announced the opening of its Toronto-based development and customer engagement center. Home to 35 percent of Canada’s tech businesses, Toronto is an established hub of innovative cloud and mobile development. Work Market’s new offices will enable the company to support its continued fast-paced growth, customer engagement and product development.
The Canadian workforce, like the U.S. workforce, is evolving rapidly. The tremendous expansion of the independent workforce coupled with the evolving nature of enterprise business models has created a critical need for businesses to modernize their labor engagement model.
“We are excited about the team we are building in Toronto and looking forward to working with some of Canada’s leading businesses as they drive change,” said Stephen DeWitt, CEO of Work Market. “As consumers, we have all been profoundly impacted by the amazing applications of this generation. We are bringing the same power, beauty and productivity model to the enterprise customer.”
Work Market’s cloud-based solution enables employers to find, manage, rate and pay their internal, partner-based or freelance and independent workers from a single platform. The company has been lauded as the gold-standard in its category; it was named a Cool Vendor in Procurement and Sourcing by Gartner. An employer of choice in New York City’s extremely competitive market, the company was recently selected for the Crain’s New York Fast 50 and won SmartCEO’s 2016 Future 50.
DeWitt concluded, “Our expansion into the Canadian market is emblematic of our plans for 2016 and beyond. We’re excited to welcome our new employees, job candidates, prospects and customers to the Work Market Canada family as we all shape the future of the on-demand economy together.”
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